Privacy policy

1. Who we are

Pronova ("we," "us," or "our") operates the website at pronovatx.com and provides digital services including web development, app development, digital marketing, SEO, data science, AI development, and innovation consulting.

2. Information we collect

We collect information you provide directly to us, as well as certain information automatically when you use our website.

Information you provide

• Contact form submissions: name, email address, phone number, company name, and your message
• Pricing requests: name, email address, business type, and project details
• Client communications: any information you share via email, phone, or during project engagements

Information collected automatically

• Usage data: pages visited, time spent, referring URLs, and browser/device type via analytics tools
• IP address: for security, spam prevention, and geographic analytics
• Cookies: session identifiers and analytics cookies (see Section 6)

3. How we use your information

We use the information we collect to:

• Respond to your inquiries and project requests
• Send pricing information, proposals, and project-related communications
• Deliver the services you engage us for
• Send transactional emails related to your requests (e.g., contact form confirmation)
• Improve our website content and user experience
• Detect and prevent spam and fraudulent contact form submissions
• Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Legal basis for processing

• Consent: when you voluntarily submit a contact or pricing form
• Contract performance: to fulfill services you have engaged us for
• Legitimate interests: to improve our services, prevent fraud, and communicate about our offerings
• Legal compliance: where required by applicable law

5. How we share your information

We may share your information with trusted third-party service providers who assist us in operating our website and delivering services, including:

• Resend — transactional email delivery for contact and pricing form notifications
• Vercel — website hosting and serverless function infrastructure
• Analytics providers — anonymized usage data for website performance analysis

All service providers are bound by confidentiality obligations and may only use your data to perform services on our behalf. We do not share data with advertisers or data brokers.

We may disclose your information if required by law, court order, or to protect the rights, property, or safety of Pronova, our clients, or others.

6. Cookies

Our website uses cookies and similar tracking technologies:

• Essential cookies: required for the website to function correctly (session management, spam prevention)
• Analytics cookies: to understand how visitors use our site (pages visited, time on page, traffic sources)

You can control cookies through your browser settings. Disabling non-essential cookies will not affect your ability to use our site's core functionality.

7. Data retention

We retain contact form submissions and project-related communications for as long as necessary to respond to your inquiry and fulfill any resulting service engagement. Inactive contact records are reviewed periodically and deleted when no longer needed. Analytics data is retained according to the platform's data retention settings (typically 14–26 months).

8. Your rights

Depending on your location, you may have the following rights:

• Access — request a copy of the personal data we hold about you
• Correction — request correction of inaccurate or incomplete data
• Deletion — request deletion of your personal data
• Restriction — request that we limit how we use your data
• Portability — receive your data in a structured, machine-readable format
• Objection — object to processing based on legitimate interests
• Withdrawal of consent — withdraw consent at any time where processing is consent-based

To exercise any of these rights, contact us at chris@pronovatx.com. We will respond within 30 days.

9. Security

We implement appropriate technical and organizational measures to protect your personal information, including HTTPS encryption on all pages, security headers (CSP, HSTS, X-Frame-Options), server-side spam filtering on contact forms, and access controls on internal systems. No method of transmission over the internet is 100% secure, but we take reasonable steps to protect your data.

10. Third-party links

Our website may contain links to third-party websites (social media, partner sites, Google Maps). We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before submitting personal information.

11. Children's privacy

Our website and services are not directed at individuals under 18. We do not knowingly collect personal information from children. If you believe a child has submitted information to us, contact us at chris@pronovatx.com and we will delete it promptly.

12. Texas and U.S. privacy rights

Pronova is based in Texas and primarily serves U.S.-based businesses. We comply with applicable U.S. federal and Texas state privacy laws. Texas residents may have additional rights under the Texas Data Privacy and Security Act (TDPSA), including the rights to access, correct, delete, and opt out of certain uses of personal data.

To submit a privacy rights request, email us at chris@pronovatx.com with "Privacy Request" in the subject line.

13. Changes to this policy

We may update this privacy policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Continued use of our website after any changes constitutes acceptance of the updated policy.