JDM Hospitality
Key Problems and Challenges
- ▸ The digital marketing landscape needed to be understood and researched
- ▸ Previously, different parties handled the website
- ▸ The various companies providing digital marketing and web development services were missing out on essential channels
- ▸ The previous web development team was using a template that was used for all their clients
Project Outcomes
We completed the digital marketing jumpstart for Beachwalk's Elite Hotels and Resorts
This included a new website, market research, competitive research, topic research, keyword research, on-page optimization, technical optimization, performance optimization, content strategy development, content writing, and implementing our Pro data analytics framework
We took over all components of website development and digital marketing services that many disjointed parties previously handled
Digital marketing and website development services significantly increased targeted website traffic, website conversions, and online revenue
Lesson Learned & Future Direction
We learned that taking over a project with many parties handling different components can be very complex, and the other parties tend not to be very cooperative
While this project was a success, we took on responsibilities outside what we aim to offer
This project taught us that we needed to define exactly what we offer more concretely and limit our services
We continued working on this project for a year with our month-to-month digital marketing package and continued to see increased traffic, conversions, and revenue
Skills & Technologies
Project Details
Do You Want to Work With Us?
Thank you for taking the time to check out our website and our portfolio. We are currently taking on new clients at Pronova!
Use the live chat on our website to contact us. Alternatively, call us at (956) 254-0043 or send us an email at chris@pronovatx.com.
We look forward to hearing from you and working together!
